Premarket Alert: IncrediMail (MAIL)
Posted in GeneralJuly 1st, 2009
IncrediMail Ltd. (Nasdaq: MAIL) shares are up 8 percent on a premarket volume spike after the company said it’s reached a deal to use Google Inc.’s (Nasdaq: GOOG) Adsense advertising platform for two additional years.
The Israeli company’s stock had risen nearly 18 percent in trading in Tel Aviv.
The platform allows the company monetize advertising revenue; about 70 percent of IncrediMail’s ales are derived from search advertising. – Mike Tarsala
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